Zelden hebben we een reclame gezien die zo smerig is, maar toch ook zo pakkend is. We hebben het dan over een Whopper die langzaam beschimmeld waardoor het duidelijk is dat deze burger niet vol zit met allerlei conserveringsmiddelen of andere chemische troep.
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De vakjury van The One Show, het meest prestigieuze evenement als het gaat om marketing en advertenties, dacht er net zo over. Want de zogenaamde Moldy Whopper reclame won achtien (!) gouden, één zilveren, één bronzen Pencil en één Merit Award. Daarmee was het de grote winnaar van The One Show in New York.
Omdat de reclame een beetje vies is maar ook zeer goed laten we deze nog een keer zien:
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