In een nieuwe campagne van McDonald’s richt de keten zich geheel op de (on)mogelijkheden van corona. De campagne heet A corona love story.
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Het begin van iets moois?
Met deze campagne speelt de fastfoodketen in op de actualiteit en op wat er speelt. A corona love story laat ons zien wat er nog wel mogelijk is. Een zuster gaat na een dag werken nog even langs McDonald’s. Daar ziet ze allerlei stelletjes die in hun eten op de parkeerplaats samen genieten van McDonald’s. Ze is alleen, totdat ze iemand ziet, die ook alleen op de parkeerplaats staat. Is dit het begin van iets moois?
De campagne is bedacht door TBWA\Neboko in opdracht van McDonald’s en zal op televisie en online worden getoond.
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